Film
The Vikings
1958
UK Quad (30" x 40") Single Sided
UK / British
Very Fine minus ; originally folded (as issued)
Richard Fleischer
Alexander Knox, Ernest Borgnine, Frank Thring, James Donald, Janet Leigh, Kirk Douglas, Maxine Audley, Tony Curtis
“The Terrible Northmen…Sailing on Dragon Ships Like Serpents on the Sea! Shouting a Battle-Cry to Their Awesome God of War, Odin!”.
A personal favourite and up there for me with “Jason and the Argonauts” as one of the greatest (and most colourful) action, adventure movies of all-time, both boasting a superb poster. That is illustrated here with a magnificent, original 1958 UK Quad movie poster for Richard Fletcher’s “The Vikings”. Originally folded (as issued) this beautiful poster displays to very good effect with vibrant, deep, unfaded colours and fantastic imagery of the two stars Kirk Douglas and Tony Curtis. Rarely available with this being the first time we have ever offered one for sale, it represents a fine example of cinematic movie memorabilia and one of the best looking and most collectable film posters from the genre.
Trivia: Stuntmen had practiced for weeks for the oar walking scenes. Kirk Douglas told director Richard Fleischer that he could do it and did several times. At one point when he did fall in the icy water he calmly swam over to the camera boat and asked if they had gotten good shots. He then swam back to the Viking longboat. Fleischer noted they were watching and filming an activity that had not been done in 1000 years.
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“Einar and Eric are two Viking half-brothers. The former is a great warrior whilst the other is an ex-slave, but neither knows the true identity of the other. When the throne of Northumbria in Britain becomes free for the taking, the two brothers compete against one another for the prize, but they have very different motives – both involving the princess Morgana, however.”
Unknown to both men, warrior Einar and disgraced slave Eric, are in fact half-brothers. As the kingdom of Northumbria becomes ripe for the taking, both men, with a fancy for Princess Morganna, are heading for the revelation right in amongst their bitter rivalry.
Kirk Douglas (Einar) and Tony Curtis (Eric) would both re-team for Spartacus two years after this sword and sandal swasher had hit the screens in 1958. That Spartacus is considerably a better film all told is a given, but The Vikings stands up well as an entertaining precursor to that Thracien slave classic. Based on the novel of the same name written by Edison Marshall, The Vikings makes up for what it lacks in authenticity with sheer gusto enhanced sword swishing adventure. These Vikings may not totally convince as mead swigging, women chasing, pillagers of England, yet running along side Mario Nascimbene terrific score and Jack Cardiff excellent photography (the Norway location scenes are breath taking), it doesn’t take much for the discerning genre fan to get swept away in it all.
Douglas and Curtis give it a good blast, while Janet Leigh as Morganna perks her breasts out and actually becomes believable as a lady lusted after by two rough and ready ruffians. However, The Vikings doesn’t sit up in the top echelons of swords and sandals pictures, something which irked both Douglas and director Richard Fleischer and caused them to hold each other responsible during the following years. With bad weather, injuries to actors and even a strike by Norwegian oarsmen to contend with, it was a far from easy shoot. Casting those issues aside, one tends to think that Douglas’ ire was warranted, for Fleischer was clearly the wrong choice for the piece. He chooses to go for a more genial, almost comic book approach, which sadly loses what earthy grit and grime feel the film needed once Orson Welles splendid opening narration had set things up for a bodice ripping sword slashing epic.
The director isn’t found lacking with his action sequences though. With the likes of Fantastic Voyage, 20000 Leagues Under The Sea & 10 Rillington Place on his CV, he clearly was a director of worth. Here he impresses with his construction of the kinetic sword fights, while the attack on Nothumberland Castle (really it’s Brittany, France, with Cardiff’s camera working the oracle) is brilliantly staged and pumps the pulse rate considerably. The Vikings is often violent and features some genre moments never to be forgotten (Einar losing his eye, Ragnar and the Wolf Pit, The Running the Oars tradition), while it’s also pleasing to find a director overseeing some attentive research that opens up the craftsman side of the Viking hoards.
So all in all it’s a fine and entertaining genre picture that’s arguably more fun than dramatic gold, a film that was a fave of many who got lost in its charms all those years ago. The flaws and minor frustrations are obvious when one revisits with older and wiser eyes, but regardless one should crack open the mead and enjoy the sheer grizzled guts of it all.
Trade Address:
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Old Amersham
HP7 0HL
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Mint
A poster that has never been used or displayed and may show the most minor signs of age and wear. The poster should have no holes or tears.
Near Mint
A generally unused poster with fresh, saturated colors. May have minimal tears at folds. Has no significant holes, no paper loss, may have minor tears along edges, may have fine pin holes.
Very Fine
A poster with bright colour and crisp overall appearance. It may have very general signs of use including slight fold separation and fold wear. It may have pin holes or very minor tears. This is the highest grade allowed for a poster that has been restored either on linen or on paper.
Fine
A poster with good colors and overall clean appearance. It may have minor tears small paper loss and minor stains. It may have some fold seperation.
Good
An average poster with overall fresh color. May have tears, minor paper loss, minor hazing. Paper may be brittle due to age, may have minor stains. May have a small amount of writing in an unobtrusive place. May have medium or major restoration.
Fair
A poster with faded colors and brittle paper, showing significant signs of use. May have tears and paper loss. May have tape, writing, stains in image area. In need of restoration or had major restoration.
Poor
A poster that is worn, torn, and/or damaged. May have staining, cracking, dry rot, and/or large tears. May be heavily soiled, may have pieces missing. In need of major restoration.
All photographs and images used on our site are photographs of the actual poster/item you are buying, we do not use stock photographs.
LOBBY CARD
11 x 14″ printed on heavy stock paper. Used as display in theatre lobbies. Originally made in sets of eight. Some sets have a title card, which contains credits and artwork, essentially a mini-poster. The remaining seven cards are coloured photographic credits and poster artwork showing different scenes from the movie.
WINDOW CARD
14 x 22″ printed on heavy stock paper with the top 4-6 inches usually left blank for the local cinema owner to fill in the cinema and the date it was due to play. Largely discontinued during the 1970’s.
HALF SHEET
22 x 28″ printed on heavy stock paper. The image displayed is normally a smaller version of the main poster, although some do have different artworks and sometimes come in two versions.
INSERT
14 x 36″ printed on heavy stock paper. Inserts usually have the same artwork as a one sheet. Popular with collectors since they are smaller and easier to frame. Normally come tri folded or rolled.
STYLE Y/FORTY BY SIXTY
40 x 60″ printed on heavy stock paper. Rare since they were primarily used for major motion pictures only. Designed to be used outside the theatre, on an easel, normally at a drive-in movie theatre.
ONE-SHEET
27 x 41″ printed on paper. This is the most common size of poster, intended to be displayed in a glass “marquee” case. It is the most sought after size by collectors. Since the 1980’s most posters are sent to the theatre rolled and maybe slightly smaller measuring 27″ by 40″ and with the advent of backlit light boxes a growing number of modern movie posters are available double-sided and the more traditional single-sided.
THREE-SHEET
41 x 81″ printed on paper. These were printed on two or three separate sheets designed to overlap, few survive. Used for larger advertising spaces, normally posted on walls, perfect for huge movie theatres the drive-in, where people could see them from a distance. From the 1970’s on, three-sheets were sometimes printed in one piece and issued as “international” versions to be used abroad.
BRITISH QUAD
30 x 40″ Most common poster size used in the UK. British Quads are horizontal and may have different artwork to the US one sheet. Like a US one sheet they normally come in two versions. Like a US one sheet they are usually supplied single-sided or more commonly now as a double sided poster.
BRITISH ONE-SHEET
27 X 40″, printed on paper. Very rarely used size.
ITALIAN LOCANDINA
13 x 28″ six inches shorter than the US insert, very nice size to frame. Italian poster illustrators are some of the best in the industry.
ITALIAN PHOTOBUSTA
18 x 26″ Glossy, high quality, used as lobby cards in Italy. Size may vary, either vertical or horizontal format. There are also double Photobusta or mini Photobusta.
2-FOGLIO (DUE)
(DUE): 39 x 55″ This is the standard poster size used in Italy. Italian poster illustrators are some of the best in the industry.
4-FOGLIO
(QUATTRO) 55 x 79″ Very large Italian poster printed in two pieces, often contains very beautiful artwork.
FRENCH
47 x 63″ (GRANDE) or 24 x 33″ (PETITE) French movie posters normally come with different artwork to either the US or the UK. Like the Italian’s some of the artwork is extrememly beautiful.
