£100.00
Film
ROCKY / ROCKY II
(1976 / 1979) / 1981 RR
UK Quad (30" x 40") Single Sided
UK / British
Very fine plus – Near mint minus / originally folded (as issued)
Sylvester Stallone, John G.Avildsen
Burgess Meredith, Burt Young, Carl Weathers, Sylvester Stallone, Talia Shire
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“A Fighter. A Lover. A Legend.”
One of Sylvester Stallone’s best film poster images this is classic Rocky “Go for it !” pose. Relatively simple design the emphasis (as it should be) is all on the main character; the design means you never forget who this film is about and that’s ROCKY. This original UK quad double-bill movie poster for “Rocky / Rocky II” is from first year of release 1981 (released as a double bill in preparation for the soon to be released “Rocky III”) and is presented in excellent folded (as issued) condition. It displays beautifully. The image and colours are sharp and the dark background, deep and unfaded black. As a predominantly dark poster this rarely tuns up in such superb invest grade condition as this example. A fine piece of very rare original and collectable movie memorabilia for one of the screens biggest stars playing one of his greatest and most recognisable signature characters.
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I’m old enough to remember the thrill of seeing each of the “Rocky” films during their original, theatrical runs. The magical component that Sylvester Stallone achieved was to tell nearly the exact same story, twice in a row, with the same characters… and yet, he gives us a one-two punch that hits just solidly as the first.
It’s truly a remarkable feat. Differences? We’ve already met all the characters. Gone is the sense of discovery, the sense of learning who these people are. We already know, don’t we? Yet, Stallone’s characters are sufficiently interesting enough for us to want to spend more time with them, seeing them in a world most of us don’t know, living a life few of us would really want. While the sense of discovery about these characters is gone, our joy of being a voyeur into their world is not.
It’s a toss up which movie, “Rocky“ or “Rocky II“ asks us to suspend disbelief more. In “Rocky,” we have to accept that a nobody, unrated, club fighter could a) get the chance to fight the world champion. B) He could possibly defy all odds and go the distance. That’s a huge stretch only possible in Hollywood movies, classifying the first movie as a fairy tale along the lines of Cinderella.
Soap opera-esquire is not a bad way to characterize “Rocky II” because of the emotional ride, but I don’t find it as trite as a soap opera. Rocky’s actions are very believable, from his earnings feeling like a fortune to him (when they were obviously not), to his illiteracy and his unsophisticated, “punch drunk” boxer. The ramifications of his past are believable. He fritters away the money and is unable to capitalize on his 15 minutes of fame. Hey, it happens all the time. Very believable.
With a pregnant wife (Talia Shire), no job, and no way to pay his bills, he’s backed into a corner. What’s a fighter to do? (And in this case, I mean “a fighter” in its most literal sense.) He’s willing to risk his health and even his marriage to do what any man should do: provide for his family.
Adrian’s bit of drama is the single “problem” with the movie, but it’s also the heart of the movie. It’s not a movie about losing it all and coming back again, it’s much more than that. It’s about a simple man who’s trying to do the best he can with the only tools he has. And when Adrian is first to go down for the count, it puts it all in jeopardy.
It’s not until his wife is ready to accept him as he is, for what he is, that he can continue his quest, one more fight, for his family, for himself.
The story arc feels so similar to the first movie that this one is often tossed to the side, yet it truly is amazing how Stallone managed to re-imagine all the magic of the first movie and, better still, give us a second helping of it that’s just as sweet. Enjoy !
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Mint
A poster that has never been used or displayed and may show the most minor signs of age and wear. The poster should have no holes or tears.
Near Mint
A generally unused poster with fresh, saturated colors. May have minimal tears at folds. Has no significant holes, no paper loss, may have minor tears along edges, may have fine pin holes.
Very Fine
A poster with bright colour and crisp overall appearance. It may have very general signs of use including slight fold separation and fold wear. It may have pin holes or very minor tears. This is the highest grade allowed for a poster that has been restored either on linen or on paper.
Fine
A poster with good colors and overall clean appearance. It may have minor tears small paper loss and minor stains. It may have some fold seperation.
Good
An average poster with overall fresh color. May have tears, minor paper loss, minor hazing. Paper may be brittle due to age, may have minor stains. May have a small amount of writing in an unobtrusive place. May have medium or major restoration.
Fair
A poster with faded colors and brittle paper, showing significant signs of use. May have tears and paper loss. May have tape, writing, stains in image area. In need of restoration or had major restoration.
Poor
A poster that is worn, torn, and/or damaged. May have staining, cracking, dry rot, and/or large tears. May be heavily soiled, may have pieces missing. In need of major restoration.
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LOBBY CARD
11 x 14″ printed on heavy stock paper. Used as display in theatre lobbies. Originally made in sets of eight. Some sets have a title card, which contains credits and artwork, essentially a mini-poster. The remaining seven cards are coloured photographic credits and poster artwork showing different scenes from the movie.
WINDOW CARD
14 x 22″ printed on heavy stock paper with the top 4-6 inches usually left blank for the local cinema owner to fill in the cinema and the date it was due to play. Largely discontinued during the 1970’s.
HALF SHEET
22 x 28″ printed on heavy stock paper. The image displayed is normally a smaller version of the main poster, although some do have different artworks and sometimes come in two versions.
INSERT
14 x 36″ printed on heavy stock paper. Inserts usually have the same artwork as a one sheet. Popular with collectors since they are smaller and easier to frame. Normally come tri folded or rolled.
STYLE Y/FORTY BY SIXTY
40 x 60″ printed on heavy stock paper. Rare since they were primarily used for major motion pictures only. Designed to be used outside the theatre, on an easel, normally at a drive-in movie theatre.
ONE-SHEET
27 x 41″ printed on paper. This is the most common size of poster, intended to be displayed in a glass “marquee” case. It is the most sought after size by collectors. Since the 1980’s most posters are sent to the theatre rolled and maybe slightly smaller measuring 27″ by 40″ and with the advent of backlit light boxes a growing number of modern movie posters are available double-sided and the more traditional single-sided.
THREE-SHEET
41 x 81″ printed on paper. These were printed on two or three separate sheets designed to overlap, few survive. Used for larger advertising spaces, normally posted on walls, perfect for huge movie theatres the drive-in, where people could see them from a distance. From the 1970’s on, three-sheets were sometimes printed in one piece and issued as “international” versions to be used abroad.
BRITISH QUAD
30 x 40″ Most common poster size used in the UK. British Quads are horizontal and may have different artwork to the US one sheet. Like a US one sheet they normally come in two versions. Like a US one sheet they are usually supplied single-sided or more commonly now as a double sided poster.
BRITISH ONE-SHEET
27 X 40″, printed on paper. Very rarely used size.
ITALIAN LOCANDINA
13 x 28″ six inches shorter than the US insert, very nice size to frame. Italian poster illustrators are some of the best in the industry.
ITALIAN PHOTOBUSTA
18 x 26″ Glossy, high quality, used as lobby cards in Italy. Size may vary, either vertical or horizontal format. There are also double Photobusta or mini Photobusta.
2-FOGLIO (DUE)
(DUE): 39 x 55″ This is the standard poster size used in Italy. Italian poster illustrators are some of the best in the industry.
4-FOGLIO
(QUATTRO) 55 x 79″ Very large Italian poster printed in two pieces, often contains very beautiful artwork.
FRENCH
47 x 63″ (GRANDE) or 24 x 33″ (PETITE) French movie posters normally come with different artwork to either the US or the UK. Like the Italian’s some of the artwork is extrememly beautiful.